The SMA books Library
Build Companies That Deliver, Every Day. Build yourself mentally and on the best energy level.
The SMA books Library
Build Companies That Deliver, Every Day. Build yourself mentally and on the best energy level.
Your Guide to Smarter Strategy
Field‑tested, not theorised.
Every book comes from operations lived on six continents.
Action first.
Each title includes frameworks, scripts, and checklists you can deploy today.
Proof built in.
“This book is an excellent guide to operational excellence.”
The AUTHOR
Behind the Book: Dr. Samir Attia
Dr. Samir Attia is an accomplished business leader, management trainer, and strategic advisor with decades of international experience spanning Europe, the Middle East, and Asia. Holding a PhD in Business Administration and a master’s in marketing, he has worked with multinational companies in industries as diverse as pharmaceuticals, media, and consulting. Samir has advised startups and established firms alike, helping them build more effective sales and marketing systems, develop leadership capacity, and scale operations with clarity and purpose. His training programmes and consulting work emphasise real-world strategy, brand identity, and sustainable growth — insights he brings together in this latest book to help you lead smarter and grow stronger.
The SMA books Library — Build Companies That Deliver, Every Day. Build yourself mentally and on the best energy level.
“This book is an excellent guide to operational excellence.”
—Peter Einstein, former CEO of MTV & Showtime Arabia
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